adidas has launched the new ODI jersey for both the Indian Women’s and Men’s Cricket Teams, marking the second year of its partnership with the Board of Control for Cricket in India (BCCI). The innovative design features a bold true-blue body with tricolour ombre sleeves, symbolizing India’s pride and national fervor. Made from 100% recycled material, the jersey incorporates adidas’ Climacool+ technology for enhanced comfort and sweat absorption during long matches.
The Women’s Cricket Team will debut the jersey during the India-West Indies series beginning December 22, 2024. The match jersey will be available from December 2, 2024, in select adidas stores and online at Rs. 5999, with a fan version priced at Rs. 999. adidas has also committed to providing both the Women’s and Men’s teams with updated training and travel gear as part of this collaboration.
Guwahati region is expected to be a key hub for jersey sales. With growing interest in women’s cricket, local fans are anticipated to enthusiastically support the new jersey. The availability of the jerseys in local stores and online platforms is likely to resonate well with the city’s cricket-loving audience, further bolstering adidas’ presence in the region.