Reliance Consumer Products Limited (RCPL), the Fast-Moving Consumer Goods (FMCG) arm of Reliance Industries Limited has strengthened the presence of Campa’s portfolio in Northeast India with the inauguration of a new bottling plant in Guwahati, Assam. The Chief Minister of Assam, Dr Himanta Biswa Sarma, on Saturday officially opened the facility, which was developed in partnership with local partner Jericho, highlighting its contribution to the industrial and economic growth of the area, the company said in a release.
Spanning over 6 lakh sq. ft., the plant is among the largest beverage manufacturing units in the region. It boasts an initial production capacity of over 10 crore litres for carbonated soft drinks (CSD) and nearly 18 crore litres for packaged drinking water, ensuring ample supply for growing consumer demand. Speaking at the event, Chief Minister of Assam, Dr Himanta Biswa Sarma, said, “Common people can purchase Campa’s products at a very affordable price. That is one of the big advantages with Campa Cola. While they are giving at an affordable price, they are not compromising with the quality, which is at par with other gl standards. I believe that this brand will grow from strength to strength and will have an opportunity to expand more. I wish all the best to Reliance Consumer Products Limited, as well as to Jericho.
Let this journey be a very successful one and create lot of job opportunities for the people of Assam. And let this journey also reflect that an Indian brand can compete with a global brand.” Elaborating on the strategic expansion, Ketan Mody, COO, Reliance Consumer Products Limited, stated, “Today marks a significant milestone as we inaugurate the Guwahati plant in partnership with Jericho. Our operations here will generate new employment opportunities, directly contributing to local economic growth. This expansion is a key step in our strategy of reviving India’s heritage brands while fostering sustainable development for the region.”
