Avon India has rolled out its “I Am Shakti” campaign, celebrating the strength and resilience of its women representatives. Inspired by the qualities of goddesses Durga and Lakshmi, the campaign aims to recognize and empower women who have made significant strides in their personal and professional lives, showcasing their leadership and entrepreneurial success.
Snigdha Suman, GM Marketing at Avon India, highlighted, “This campaign honors women who inspire change, demonstrating courage, strength, and prosperity. These representatives are not just business partners but storytellers of empowerment in their communities.”
In Guwahati, Avon’s “I Am Shakti” campaign has resonated strongly with local women entrepreneurs. Avon’s initiatives have helped women in the region achieve financial independence, particularly during the festive season. Guwahati’s thriving market has witnessed increased participation from women, solidifying Avon’s position as a key player in the city’s beauty and personal care sector. With over 135 years of commitment to women’s empowerment, Avon continues to drive change by providing platforms for entrepreneurship and personal growth, inspiring women across India to embrace their inner strength and unleash their potential.
