Flipkart in collaboration with the Department for Promotion of Industry and Internal Trade (DPIIT), recently hosted a workshop to bolster India’s position in the global toy supply chain. This initiative aims to transform India into a leading toy export hub by enhancing the capabilities of domestic manufacturers.
The workshop, which attracted hundreds of toy manufacturers from across the country, focused on upskilling and reskilling participants to produce innovative, high-quality toys. It featured interactive and expert-led discussions on quality improvement, innovation, and industry standards adherence, facilitated by Flipkart. Key government figures, including Shri Rajesh Kumar Singh, Secretary of DPIIT, attended the event. Singh emphasized the government’s dedication to supporting the toy sector, stating, “Collaborating with industry leaders like Flipkart is crucial to making India a top exporter of high-quality toys.”
Rajneesh Kumar, Chief Corporate Affairs Officer at Flipkart, highlighted the platform’s role in empowering local manufacturers. “Our marketplace allows toy manufacturers to reach customers nationwide, supporting their growth and helping position India as a global toy manufacturing and export hub,” he said.
