Jong-Hee visited Samsung BKC at Jio World Plaza

Jong-Hee (JH) Han, Vice Chairman, CEO and Head of the Device eXperience (DX) Division at Samsung Electronics, visited Samsung BKC at Jio World Plaza, Mumbai for the first time since the store’s opening and underlined the Company’s commitment to the Indian market by bringing AI and hyper connectivity to its tech-savvy consumers. He also invited consumers to come and experience Samsung’s latest AI innovations across its product portfolio, from televisions and digital appliances to smartphones.

 Jong-Hee unveiled its ‘AI for All’ vision at CES earlier this year, highlighting how AI will enhance user experience and convenience. In January, Samsung introduced GalaxyAI in its Galaxy S24 smartphone series. Jong-Hee (JH) Han, Vice Chairman, CEO and Head of the Device eXperience (DX) Division at Samsung Electronics said, “India has a large population of tech-savvy young consumers that inspire us to innovate.

Here, thousands of young, enterprising youth work at our R&D centres to bring cutting edge technologies such as AI to the world. We are proud of them”. Samsung BKC, a connected lifestyle experience store, showcasing its latest AI innovations and their impact on the company’s connected devices ecosystem.

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