Summer is here and with it come new fits from Levi’s® to fall in love with. With close to 15 fits to choose from – the retro-inspired flare, the laid-back loose, and the timeless classic straight – there is something for everyone, a pair for every mood, style, and occasion. The brand’s campaign “New Fits, Infinite Possibilities” features brand ambassador and fashion icon Deepika Padukone in the latest fits.
Levi’s® offers LOOSE FITS for comfort and effortless ’90s style. Choose from low-waist or high-waist options, featuring wide, straight legs, Y2K vibes, a cinched-in waist, and relaxed leg. The ’94 Baggy and ’94 Baggy Wide Leg offer a double dose of ’90s love with an easy baggy silhouette.
These versatile jeans are perfect for any occasion. Levi’s® offers a range of straight jeans, including the Wedgie Straight, Ribcage Straight Ankle, and 80’s Mom jeans. The Ribcage Bell is a new addition to the Ribcage family, featuring a wide leg and exaggerated bell leg for extended wear. Amisha Jain, Managing Director & SVP at LS&Co South Asia, Middle East, Africa asserted, “Deepika Padukone as our brand ambassador, really embodies how you can express yourself in denim and through this campaign, we hope that women will find that new favorite pair, in which their style comes to life”.
