Sony India has unveiled two new additions to its BRAVIA Theatre lineup—Theatre System 6 and Theatre Bar 6—further strengthening its foothold in the premium home entertainment segment. Priced at ₹49,990 and ₹39,990 respectively, both models are designed to deliver immersive, cinema-like sound with features like Dolby Atmos®, DTS:X, Vertical Surround Engine, and S-Force PRO Front Surround.
The 5.1ch BRAVIA Theatre System 6 includes wireless rear speakers and a powerful subwoofer, while the 3.1.2ch BRAVIA Theatre Bar 6 comes with upfiring speakers and a wireless subwoofer, transforming home audio experiences. Voice Zoom 3, Multi Stereo mode (System 6), and Night/Voice modes further enhance clarity and customization. With seamless integration via the BRAVIA Connect app and eco-friendly materials, Sony is targeting both innovation and sustainability.
Sunil Nayyar, MD of Sony India, emphasized the demand for deeper, punchier sound among Indian consumers. Sony’s strategy includes localized tuning and design for Indian preferences. The products are available from July 1 across Sony retail stores, e-commerce platforms, and major electronic outlets. In Guwahati, retailers anticipate strong demand ahead of the festive season. With rising interest in cinematic home setups and premium gadgets, the new BRAVIA range is expected to boost footfall and drive sales in the city’s growing consumer electronics market.
