Star Health and Allied Insurance Co. Ltd has announced a groundbreaking advancement in the insurance industry with the launch of India’s first Braille insurance policy, “Special Care Gold.” This pioneering initiative caters specifically to individuals with 40% or more disability, providing comprehensive health coverage while promoting inclusivity for the visually impaired. The policy, developed in collaboration with the National Association of the Blind (NAB), includes essential medical treatments and support services.
Alongside this launch, Star Health has introduced a long-term diversity and inclusivity program aimed at empowering the 34 million visually impaired individuals in India. This initiative offers training and career opportunities as health insurance agents, with fully funded exam preparations, audio training, and a dedicated support hotline, allowing participants to work flexibly from home.
The introduction of this policy is poised to make a significant impact in Guwahati’s insurance market. As the city continues to expand its financial services sector, Star Health’s innovative approach is likely to enhance local market dynamics by setting a new standard for accessibility and inclusivity. This move underscores the company’s commitment to addressing underserved communities and may inspire other insurers to follow suit.