Tata Neu and HDFC Bank have reached a significant milestone with the Tata Neu HDFC Bank Credit Card, surpassing 2 million cards issued. Launched in August 2022, the card has rapidly gained popularity, capturing over 13% of new credit cards issued in Q3 FY25, according to RBI data. This achievement highlights the card’s success in offering a seamless rewards ecosystem and catering to a wide array of customer needs.
The Tata Neu HDFC Bank Credit Card offers benefits such as up to 10% savings, accelerated NeuCoin earnings, and exclusive privileges in categories like groceries, travel, and fashion. It has been particularly popular for its UPI feature, which accounts for over 12 million transactions monthly. Its appeal spans diverse customer segments, including students, retirees, and homemakers, with a strong digital onboarding process.
In Guwahati, the card has garnered attention due to its attractive rewards and convenience. The market, increasingly embracing digital payment solutions, shows a preference for financial products that offer high value in everyday spending categories like groceries and fuel. This trend underscores the growing shift toward tech-driven financial services in the region, making the Tata Neu HDFC Bank Credit Card a top choice for local consumers.
