Vi Business, the enterprise arm of the leading telecom operator Vodafone Idea (Vi), has announced it will leverage its partner agreement with Genesys®, a global cloud leader in AI-powered experience orchestration, to enable Indian businesses with advanced cloud and telecom solutions, transforming their contact centre operations and strengthening customer engagement and services.
This collaboration marks Vi’s entry into the Contact Centre as a Service (CCaaS) sector to introduce next-gen cloud and telecom solutions while offering a unified omnichannel customer experience (CX). This move will allow Indian enterprises to adapt to evolving customer needs, leverage cutting-edge technologies, and scale operations without the substantial capital investments typically required by traditional contact centre setups.
Digitisation has fundamentally changed customer expectations across industries. Vi Business’s engagement with Genesys comes at a pivotal time for Indian enterprises when technology disruptions are reshaping customer experience across industries. Speaking on the partnership, Arvind Nevatia, Chief Enterprise Business Officer, Vodafone Idea, commented, “We are thrilled to embark on this groundbreaking collaboration with Genesys.” Vi Business and Genesys bring together two industry leaders with a shared vision to help businesses thrive in the digital world by leveraging next-generation technology with faster go-live.
