STYLEYA, a leading North-Eastern fashion brand, proudly announces that its founder Zarina Laskar has been awarded the “Excellence in Fashion Entrepreneurship” at the FEMINA ACHIEVERS’ AWARDS 2025 NORTHEAST, held on March 2 at TajVivanta, Guwahati. This recognition underscores her contributions to the fashion industry by blending indigenous North-Eastern fabrics with contemporary designs.
Established in 2017, STYLEYA has gained national and international recognition for its unique designs, featuring Assam’s finest handwoven textiles. The brand’s portfolio includes Kaftans, Burkhas, Designer Kurtis, Lehengas, and a newly launched men’s collection, with plans to expand into children’s wear. STYLEYA has also been featured at East India Fashion Week, further strengthening its presence in the Indian fashion industry.
“Our journey started with a dream to create distinct designer clothing using indigenous fabrics, and today, our work is appreciated on larger platforms. This award is a testament to the hard work and passion we put into STYLEYA,” said Zarina Laskar upon receiving the award. “Our mission goes beyond fashion – we aim to empower local artisans, particularly the talented women weavers of Assam, by bringing their craftsmanship to a global audience. It fills me with immense pride to see our work transcend boundaries and be recognized at such a prestigious platform.”
InGuwahati, STYLEYA has seen increasing demand for sustainable and handcrafted fashion, as consumers gravitate towards premium designs rooted in cultural heritage. The city’s retail sector is witnessing a shift, with growing opportunities for indigenous fashion brands to thrive in both offline and online segments. Zarina Laskar, who was also named Designer of the Year at India Style Fashion Week in Delhi, remains committed to taking North-Eastern textiles to the global stage, empowering local artisans and strengthening the region’s presence in the fashion industry.
